Father’s Day Gifting Campaign
The goal of this campaign was to establish GolfNow as a great place to shop for gifts, not just to book tee times. To help this campaign stand out, I didn’t use a course image and I made the gift options the focus. I used a simple blue gradient background and diamond shapes to make the banners and email eye-catching. The diamonds also provided the perfect frame for incorporating animation into the email designs, which we had wanted to incorporate for a while.